Social Media

What’s at Stake

People want access to relevant and credible information, a mechanism for connecting to people with common interests, and a forum for influencing the conversation.

Social media make use of Internet and mobile technologies that enable people to create and share information and original content. By giving ordinary people a global voice, social media allow for greater choice in content sources, more relevant and timely information, and a richer public exchange of ideas. With more people engaging in a trusted conversation, social media offer unprecedented opportunity to surface multiple perspectives, identify others who share their interests, and participate in the issues that they care about most.

Strategy

Leveraging our expertise in Internet technologies and social media, we invest in innovative technologies that encourage more people to join the conversation, help inform and engage people, and provide them with new ways to connect and communicate.

Goal

We aspire to amplify the transformative character of social media and facilitate the creation, discovery, and distribution of trustworthy information and original content. We hope to enable more individuals to express themselves, make more informed decisions, connect with others, and take action on what matters to them.

Portfolio