Customer survey data that makes it simpler to embrace the complexity of impact investing
“Our investment process starts with initiative strategy because we’re taking a systems lens to our approach. We’re not exclusively interested in investment-level impact. We set big goals. We have theories of change behind our investments to understand how we’re going to get to that impact, and then link our investment strategy to our theory of change.” Jessica Kiessel, Head of Impact & Learning, shares key insights about the challenges of measuring impact and how Acumen Lean Data is a valuable tool in ImpactAlpha’s Measure Better series here.